Monday, 19 November 2007

John Elkington – sustainability pioneer

One of my heroes is John Elkington, the originator of ‘The Triple Bottom Line. His work was instrumental in my development of the five-fold bottom line. John’s company ‘SustainAbility’ has been at the forefront of helping businesses embrace sustainability since 1987. You will find some great insight on their website. Sustainability is arguably the issue we face for the foreseeable future.

Be remarkable
Ian
Insightpreneur™ - insight-inspiration-ideas-innovation
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