Saturday, 12 May 2007

Purpose beyond profit

Economic profit is not a reason for being in business rather a result of being good at business. To be remarkably successful in modern business we must know our purpose beyond profit. My purpose is to inspire business leaders to achieve a five-fold bottom line so that the world is a better place. I get paid and make profits only if my mentoring, speaking, consulting, and writing, delivers the value my clients demand, desire, and feel they deserve.

Be remarkable
Ian
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