Two of my heroes are Muhammad Yunus, perhaps the greatest living social entreprenuer, and John Elkington, the originator of the Triple Bottom Line concept, so it will come as no surprise to you that my recommended reading includes books by both.
In Elkington’s case his co-author is Pamela Hartigan, who at the time of writing was the Managing Director of the Schwab Foundation for Social Entrepreneurship. The book is The Power of Unreasonable People. I highly recommend it to you. It contains many examples of co-builders of our new world. As a result of reading it I have decided to become more unreasonable.
In Yunus’ Creating a world without poverty he introduces the concept of social businesses. The book is full of great insights, inspiration, and ideas.
I was inspired by Yunus’ wish list for his dream world, for it describes beautifully how I see our new world. Here is my shortened in part version of Mr Yunus’ list:
There will be no poor people, no beggars, no homeless people, no street children
There will be no passports and no visas
There will be no war, no war preparations, and no military establishments
There will be no incurable diseases
There will be a global education system accessible to all from anywhere in the world
The global economic system will encourage sharing of prosperity. Unemployment and welfare will be unheard of
Social business will be a substantial part of the business world
There will only be one global currency
All people will be committed to a sustainable lifestyle
There will be no discrimination of any kind
There will be no need for paper and therefore no need to cut down trees
Basic connectivity will be wireless and nearly costless
All cultures, ethnic groups, and religions will flourish to their full beauty and creativity
All people will share a world of peace, harmony, and friendship
I am an idealist and a dreamer and proud to be both. I am also a pragmatist. I am doing my bit everyday to co-build a new world. Our current world still has much about it that is broken as the recent financial crisis has vividly demonstrated.
How unreasonable are you being? Are you a real difference maker?
The good news, as the above mentioned books and the others I recommend clearly show, there are many co-builders of our new world.
Soon we will reach a tipping point and finally be able to assign the old world to the history books, perhaps a museum as Yunus suggests, as a reminder that greed, lack of accountability, fools in positions of power, war as a solution to our challenges, and other hallmarks, should never happen again. We have screwed up big time economically, emotionally, environmentally, and spiritually, and the time has come for ordinary people to stand up and take extraordinary action.
Are you a co-builder of our new world or are you hanging onto the old one by your fingertips?
Is it time to be unreasonable?
Please download my list of the top 21 books I recommend you read here.
My full list is here.
My own written contribution is my book Changing What's Normal which contains 58 sparkenations to change yourself, your relationships, and your organisation.
I created 'sparkenation' to describe a spark that ignites passion that leads to action that changes what's normal
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The Change Master™ - catalyst for changing what’s normal inside organisations for the good of people, our planet, and for profit.
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