Ensuring everyone owns the strategy and execution plan

I’m deeply into Marty Neumeier’s book at the moment.

I’m also loving the great visuals inside the book.

The visual below Marty succinctly explains here.

I love how Marty differentiates mission and vision.

And I love this piece from Marty

“Also notice that purpose is on a higher level than both mission and vision. That’s because even when the mission isn’t going well and the vision seems like a mirage, a strong purpose will keep people coming back to work day after day.”

I would add the following to Marty's model

If you would like some help with creating or instigating any of the above please give me a shout. My number is +61 418 807 898.

Be remarkable.
Ian